ZAGAT GPS FOR ANDROID
By Stoic Magazine | May 27th, 2009 | Category: FOOD & DRINK | No Comments »
Zagat Survey and lastminute.com, two of the world’s leading providers of online travel and leisure information, today announced the release of nru for Android — Zagat’s first-ever free mobile application.
nru (“near you”) from Zagat and lastminute.com is a GPS-based application for Android that offers free access to Zagat ratings and cost estimates for the nearest restaurants, nightspots and shops in over 75 cities around the world.
“Our mission is to provide useful, up-do-date information wherever and whenever consumers need it,” said Tim Zagat, CEO of Zagat Survey. “We are thrilled to share our trusted ratings with Android users when they’re on the go and need it most.”
Based on current location, nru shows the closest Zagat-Rated establishments, visually plotted on a radar screen showing compass directions and distance from origin. Each establishment displays Zagat’s cost estimate and ratings for Food (restaurants), Appeal (nightspots) and Quality (Shops) on Zagat’s signature 30-point scale. The application utilizes Augmented Reality to display a 360-degree first-person view. After clicking on a location, users are directed to more details via ZAGAT.mobi where they will find addresses, phone numbers, photos, click to call options and more.
“lastminute.com is always striving to provide consumers with great deals wherever they are,” said Marko Balabanovic, Head of Innovation at lastminute.com labs in London, “and through this partnership with Zagat we offer consumers access to information for any budget. We’re also excited that the nru application, winner of a MEX mobile experience award last week, is launching in the U.S.”
The application is immediately available through the Android Market on the T-Mobile G1 for North American users.
Visit: Zagat Survey
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